Restaurant rewards programs are extremely effective and hold importance in the opinion of customer’s. Estimates state that an appealing rewards program would increase a consumer’s restaurant visit rate by an average of 35% (Loyalogy) while 73% of consumers would recommend a restaurant with an appealing rewards program over others that do not (Loyalogy). Customer loyalty is an important metric restaurants need to track. In fact, just a 5% increase in customer loyalty would increase the average profit per customer by 25% – 100% (CityGro). That’s an astronomical number considering it is a well-known fact it costs way more money to attract new customers instead of retaining existing customers. I found this infographic that has a number of great tips on how to turn casual customers into your raving, fanatical evangelical following. Check it out below:
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